Business Strategies for the New Normal – Philippines webinar

David was the guest speaker at a webinar on ‘Business Strategies for the New Normal’ in partnership with GEN Philippines on 21 May 2020.

Business Strategies for the New Normal

Business Strategies for the New Normal – webinar outline

1. The Reality Check
– How to deal with the crisis and identify new opportunities for the new normal.

2. Creativity
– How to apply creativity to generating ideas and building a new business model.

3. Diversification
– How to diversify strategically, rapidly and profitably into new products or new markets.

4. Strategies
– How to devise a winning ‘business formula’ built on 4 essential ingredients.

The webinar will refer to some elements of an extensive new online course: “COVID-19 Business Strategies: Creativity, Diversification and Transformation”.


The interactive webinar is a partnership with the Global Entrepreneurship Network Philippines.


Special Offers for webinar participants

As a gesture of goodwill and support to webinar participants, David is offering some special discounted access to his new video-based online course and his DYCB Toolkit publication:

New online course: “COVID-19 Business Strategies – Creativity, Diversification and Transformation”
80% discount, ie a price of 47 GBP [2,900 PHP] (reduced from 249 GBP / 15,350 PHP)
Offer limited to 10 coupons on a ‘first come, first served’ basis.
Use coupon code NEWNORMAL80 here.

Designing Your Creative Business™ Toolkit Publication (PDF download).
60% discount, ie a special price of £4.00 GPB [249 PHP] (reduced from 9.99 GBP / 620 PHP).
Offer limited to 20 coupons on a ‘first come, first served’ basis.
Use coupon code NEWNORMAL60 here.


Further information relating to Business Strategies for the New Normal:

Designing Your Creative Business™ Toolkit Publication – available as a PDF download (more…)

Create Your Own Business Formula. Article to download in English and other languages (more...)

New online course: “COVID-19 Business Strategies – Creativity, Diversification and Transformation” (more…)

PRIMEFACT and ICEDRIPS checklists. Both are in the free eBook PDF below:

Book: “T-Shirts and Suits: A Guide to the Business of Creativity” [free eBook PDF / eBook (text only) / paperback / audiobook / signed copy]

Marketing book: “Chase One Rabbit: Strategic Marketing for Business Success” [eBook / paperback / audiobook / signed copy / info, extracts, reviews]

How to be a Successful Creative Entrepreneur masterclass (video) (more…)

Free Business Development Resources for Creative Entrepreneurs – free eBook, videos, blogs, examples, guides and more (link)


Download the presentation slides


Workshop on 04 June 2020. Managing and Pivoting the Business Model. More details here.

Managing and Pivoting the Business Model - online workshop


Designing Your Creative Business toolkit publication

"Maximising the Monetisation of Creativity" webinar in Albania

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eBook, Audiobook and Paperback


Read about other events, webinars, interviews, resources and business advice, which are part of David’s response to the Coronavirus COVID-19 Crisis. The page includes videos of past events as well as notice of forthcoming events, plus some suggestions for future collaborations (more…)


David has designed a range of creative business training workshops which he has delivered in various countries around the world.

Creative business training workshops also draw on material in David’s books. Signed paperback copies of his books are sometimes included with the training workshop materials that participants take away to use in their creative businesses and cultural enterprises. Copies of books can be supplied for creative industries training workshops by arrangement.

David has delivered his ‘Designing Your Creative Business’ workshop internationally using his DYCB Toolkit publication.

He has delivered workshops and presentations for the British Council Creative Economy Unit and the British Council internationally in Azerbaijan, Belarus, Brazil, Chile, China, Georgia, Lithuania, the Philippines, Taiwan, Ukraine, Vietnam and Zimbabwe.

Read some client testimonials and recommendations from people all around the world who have commissioned David as a training workshop leader, keynote speaker or business adviser.