Economic Dialogue presentation on Innovation and Diversification

David made an online Innovation and Diversification presentation relating to the Covid-19 Pandemic for IPB University in Indonesia.

He contributed as an expert international speaker to the 18th Hipotex Exhibition in Revolution (Hipotex-R) in October 2021.

Innovation and Diversification presentation


The following free online resources provide additional information relating to David’s Innovation and Diversification presentation:

David’s TEDx Napoli talk on “a-Creativity” and “i-Creativity”
As well as artistic creativity, “i-Creativity” is used in Science, Business and several other fields of human endeavour (link)

COVID-19 Diversification strategies including the Diversification Matrix (link)

Your Competitive Advantage
Page with video, diagram, article and book extracts (link)

Create Your Own Business Formula (article)
Free article about devising a winning business strategy in the creative industries. In English and several other languages available here including Indonesian.

T-Shirts and Suits: A Guide to the Business of Creativity (Free eBook in English)
The free eBook version in English is available here. Also for sale as a paperback and audiobook.

More information, videos, lectures and projects associated with ‘Innovation and Diversification in the Covid-19 Pandemic’ (link)

Africa’s Creative Response to the Covid-19 Pandemic (article) (link)

More free Resources about Creativity and Business
– free eBook, videos, blogs, examples, guides and more (link)


“David conveys insightful and easy to understand knowledge on the creative industries subject. – The 18th Hipotex-R 2021 Organizing Committee, Department of Economics, Faculty of Economics and Management, IPB University, Indonesia.
On behalf of The 18th Hipotex-R 2021 Organizing Committee, I would like to express our deepest gratitude and appreciation to you for giving the time to become one of our speakers in the first ever Economics Dialogue. I hope that we from IPB University can work together again with you for other events in the future.”
 – Ayu Gita Novianti. IPB University, Bogor Indonesia


Science, Creativity and Business

David Parrish works with Universities around the world, giving university lectures, advising universities on curriculum development, delivering workshops and signing books for students.

He has worked with universities in Armenia, Azerbaijan, Belarus, Bosnia & Herzegovina, Brazil, Chile, China, Colombia, Estonia, Kazakhstan, Lithuania, Moldova, Morocco, Netherlands, New Zealand, Portugal, Spain, Thailand, the United Kingdom and Vietnam.

David’s book ‘T-Shirts and Suits: A Guide to the Business of Creativity’ was first translated and published in Spanish by the Universidad de Bogotá Jorge Tadeo Lozano in Colombia. David also delivered a presentation for students and advised senior staff on including entrepreneurship within the curriculum for creative subjects. Science, Creativity and Business brings together three aspects of David’s education, experience and professional expertise.

David was invited by the Auckland University of Technology in New Zealand to advise on developing creative entrepreneurship modules for students.

At the Baku State University in Azerbaijan, David was interviewed by students for the BSU Radio and TV Station and also gave a guest lecture on the subject of
‘a-Creativity and i-Creativity for Business Success’.

His TEDx talk in Morocco was a student-led event at ENCGJ University in Al Jadida, Morocco.

The Baltic Film, Media, Arts and Communication School at Tallinn University, Estonia invited David to give a guest lecture to students on the subject of ‘How to be a Creative Entrepreneur’.

The Leadership School Armenia hosted an online lecture from David on the subject of “How leaders can inspire creativity for business success”.
David is an associate lecturer at the Leadership School Armenia.

David was a guest lecturer on the MSc in Creative Entrepreneurship at Vilnius University Business School in Lithuania.

At International Burch University in Sarajevo, Bosnia & Herzegovina, David gave a guest lecture on ‘Entrepreneurial Marketing’ to students in the university’s startup incubator.

David was engaged as an international expert and lecturer on marketing at the Business School of Telfort Business Institute in Shanghai, China.

David was invited as an international guest lecturer to give a lecture entitled: “T-Shirts and Suits: How to combine creative talent with smart business thinking” at Faculty of Creative Industries at Vilnius Gediminas Technical University in Lithuania.

At the HCMC Univ of Architecture, in Ho Chi Minh City, Vietnam, David was an international guest lecturer.

David gave a presentation to students at the prestigious Academy of Economic Studies in Chisinau, Moldova.

David was the guest speaker at an academic meeting about creative business and business models in the creative industries at the Faculty of Business Administration, Chiang Mai University, Thailand.

At the Belarus State University in Minsk, David gave a university guest lecture on combining creativity with business to students, using a presentation featuring creative entrepreneurs from Vietnam, Brazil and the UK.

At the University of the Arts in London, United Kingdom, David was the guest speaker on business and creativity at the graduation event for students.

David was a special guest lecturer at the Universidade Federal Fluminense in Brazil, where he spoke about business models in the creative industries.

At Narxoz University Kazakhstan, David gave a presentation to students on ‘Successful Creative Entrepreneurship in the Creative Economy Worldwide’.

At Liverpool John Moores University in the UK, David gave a lecture to digital marketing students on ‘Marketing Mistakes they Make’, outlining common digital marketing and strategic marketing mistakes made by many companies and organisations world-wide.

In Portugal, at the Catolica University in Porto, David gave a special lecture to MBA Students at the beginning of their course.

He developed a module and delivered a workshop on Change Management for the Australian National University and Thames Water International for international executives.

He provided Leadership and Management training for the ‘Grow Creative’ programme for senior executives of creative and digital businesses at Lancaster University in England. He also developed and delivered the ‘Leading Creative Cultures’ module and a workshop on ‘Leadership: Culture and Strategy’.

David was a guest lecturer at the ISM University of Management and Economics in Vilnius, Lithuania. He spoke about ‘Creativity and Business’ when his book was published in translation in Lithuania.

He was the guest speaker at an Impulse Night event for creative entrepreneurs and students at CMKBU in Utrecht, Netherlands.

At KIMEP University in Kazakhstan, David gave a guest lecture to students at on the subject of ‘Creativity and Business’.

David has also presented university lectures at the Universidad Austral de Chile, in Valdivia, Chile and at the University of Deusto, Bilbao, Spain.

“David Parrish’s presentation was inspirational and educational for all at the Leadership School in Armenia.
It was wonderful working with you and we are incredibly thankful that you were able to join us for your lecture and Q&A. Your remarks were so heartfelt and that standing ovation was well deserved! Thank you.”
Samvel Movsisyan, Founder, Leadership School Armenia
www.leadershipschool.am

“David Parrish is an inspirational and quietly powerful person. His time with the students was very crucial: Reading is one thing, but listening and talking is an entirely different experience. The Portuguese national media also picked up on his visit which was GREAT for Católica University, the Creative Industries Management Masters team and David of course!”
Michael daCosta Babb. Universidade Católica Portuguesa. Porto. Portugal
www.porto.ucp.pt

“David Parrish’s unique ability to get groups to think about business in a broad and creative manner is refreshing and stimulating.  Our group was inspired by David’s talk which included excellent business examples of how change could trigger new opportunities and helped us to understand and reflect on the power of vary business systems that are currently relevant to any business operations”.
Traci Morachnick, Assistant Professor, Business Administration Faculty, Chiang Mai University, Thailand
www.ba.cmu.ac.th/en/

“At the workshop, Mr. David Parrish exposed us the Businesses which had become real due to his guidance as well as the concept of Latin American “Orange economy”, so that it was an excellent start to thinking of our own new model in Moldova – Sunny Grape Economy clustered in Creative Industries that Mr. Parrish successfully promotes”.  
Zorina Shishcan, Associate Professor, Ph.D. Department of International Economic Relations, Academy of Economic Studies of Moldova.

University lectures by David Parrish.

David has a range of academic and professional qualifications and accreditations relating to his Innovation and Diversification presentation.

• Masters Degree in Business Administration (MBA)
with distinction, from Bradford University School of Management,
one of Europe’s leading business schools.
• Fellow of the Chartered Institute of Marketing (FCIM)
• CIM ‘Chartered Marketer’.
• Fellow of the Chartered Management Institute (FCMI)
• Member of the Institute of Consulting (MIC)
• Fellow of the Institute of Leadership and Management (FInstLM)
• Fellow of the Royal Society of Arts (FRSA)

See full details of David’s qualifications and publications.