Business doesn’t have to be about being the biggest, fastest or strongest. Entrepreneurs don’t have to be short-sighted, aggressive and unfair. “Entrepreneurialism has nothing to do with hardwired personality traits.” This is what Robert Kelsey says in this article in the journal of the Royal Society of Arts. I agree totally. Unfortunately, the popular image …
Tag: Entrepreneur
Freedom, Money, Time
‘Freedom, Money, Time – and the Key to Creative Success’ is the title of an excellent new free eBook from Mark McGuinness. Download this free ebook here. You can also distribute it to friends, colleagues and contacts. Mark reckons that creative people need three things to be happy: Freedom – to do what you want, …
The ‘E-Myth’
Michael E Gerber, in his book on the E-Myth (E-Myth Revisited), points out that there is a fundamental difference between knowing a technical skill or trade (eg as a designer, mechanic, chef) and running a business based on that skill (a design agency, a workshop or a restaurant). Many would-be entrepreneurs who break away from …
Say No to customers
Paradoxically, great art lies in what the painter chooses to leave out as much as what s/he decides to put in. Similarly, the art of business strategy is not just about deciding what you are going to do; just as important is deciding what you are not going to do. Having a ‘must not do’ …