David gave a guest lecture to students studying for a Masters Degree in Digital Marketing at Liverpool John Moores University. His lecture was entitled “Marketing Mistakes they Make” and highlighted five of the biggest mistakes made by businesses in the realm of digital marketing, strategic marketing and marketing communications. David began his lecture by saying …
Tag: university
Presentation on Creativity for Business Success
David Parrish made a presentation about Creativity for Business Success in Baku, Azerbaijan. He spoke about how creative entrepreneurs can use both a-Creativity and i-Creativity to grow their businesses successfully. In his presentation at Baku State University, he spoke about a range of business models that can be used in the creative industries and provided …