I can see the puzzled look on their faces. The raised eyebrows. They’re thinking I must be stupid. There I am, speaking at an international conference about business. I’m talking about how creative entrepreneurs can make more money. Then I tell them that I decided to give away my book. FREE. The full version as …
Category: General
Why my travel blogs are on my business website
I was camping on the slopes of Volcano Merapi in Sumatra. Explosions woke me in the middle of the night. But I survived to tell the tale. More about that later… I could also tell you about when I was kidnapped in Mexico. Or explain why I returned to the “murder capital of the world”. …
Diversify or Focus?
Ever wonder the opinion potential clients have of you? Not the opinion you want them to have… but the one they actually have. So we need to look at ourselves as others see us… Do they see you as a specialist? Or a generalist? Offering only one service can be limiting. And it can be …
How I made money while I slept
What would you have done with this moral dilemma? It’s 6am one morning. While my first coffee is kicking in, I go online to read the news. This day, I also checked my bank balance. I found a deposit there that wasn’t mine. What should I do? Call the bank and ask them to remove …
One of the most under-rated benefits of crowd-funding
Want to know one of the most under-rated benefits of crowd-funding? It’s something I learnt from a world-class expert… Slava Rubin is the CEO of one of the leading crowd-funding platforms – Indiegogo. I met him in Chile when we were both speakers at a conference about creative business. The obvious benefit of crowd-funding is …
Synergy Online Forum: “Creativity in a Crisis”
David spoke in August 2020 at the international Synergy Online Forum on the subject of “Creativity in a Crisis”. Synergy Global organizes massive, top-notch business forums, workshops, and seminars worldwide, presenting our guests with world famous expertise in the fields of business, science, sport, and art. In his speech to Synergy Online Forum, David spoke …
We can play the game our own way – and win it.
Business ideas crop up in unusual places. Here’s one I had on Mount Errigal. I’d coached creative businesses in Ireland during the week. On Sunday I had some free time. So I drove through the beautiful countryside, to climb the highest peak in County Donegal. The day was sunny and warm. The cooling breeze became …
DON’T do the thing you’re BEST at…
Don’t do the thing you’re best at. In business, it can be a bad idea. As a creative entrepreneur, you’re great at some things. Less good at other things. That’s OK. That’s normal. So it makes sense to focus your business on the things you’re best at. Right? Wait a minute! Not so fast… You’re …
Does Size Matter?
Does size matter? Is bigger better? Is small bad? Of course I’m talking about the size of your creative business. (What did you think I meant?) You can look at size in different ways. The size of WHAT exactly? The number of employees? Clients? Offices? Awards? Do you focus on the size of your sales? …
Losing Customers is a GOOD Thing
Crazy thought of the day: losing customers is a GOOD thing. Pricing is a big issue. I’ve advised countless creative businesses about it over the years. You want to raise prices to make more money. But then your customers might go to cheaper competitors. That’s the fear. And it might be true. If you can’t …