If our creative enterprises are to continue doing great work over the long term, they need to be financially sustainable. That means we need to combine our vision, values and objectives on the one hand, with a financially robust business model on the other. The right decisions about pricing are crucial if our creative businesses …
Category: Creative Entrepreneurship
Change Maker Connect Discussion
David led a Change Maker Connect discussion on creative entrepreneurship, in partnership with In Place of War (IPOW) on Monday 22 February at 2021 17:00 GMT. This free Change Maker Connect online event was open to anyone. Participants discussed these and other questions with David and others at the event: How can we combine our …
Competitive Advantage and Fell Running
Here’s how I explain Competitive Advantage in my book ‘T-Shirts and Suits: A Guide to the Business of Creativity’, using the metaphor of fell running (the British sport of running up and down mountains: ‘fells’): === One of the questions to answer is: “What can we do better than our competitors?” Ironically this might not …
meetings industry association (mia) online workshop
David delivered an online workshop for the meetings industry association (mia) on the subject of: ‘Business Strategies: Creativity, Diversification & Transformation’. The interactive workshop was designed and delivered by David for events and hospitality sector enterprises to adapt creatively and profitably in the current Covid-19 crisis. The workshop included practical techniques for generating and testing new …
Jumpstart Your Business Webinar
David delivered a Jumpstart Your Business webinar in partnership with Creative England. The interactive webinar for creative entrepreneurs focused on ‘Designing Your Creative Business’. David’s ‘Designing Your Creative Business’ (DYCB) webinars, workshops based on the associated toolkit publication have been delivered in the UK and worldwide, including countries as diverse as Taiwan, Spain, Brazil, Thailand, …
Multiplier Lab West Africa – workshops for creative hub leaders
David designed and delivered workshops for the Multiplier Lab West Africa project, which helps creative and social impact hub leaders to achieve even greater success. The project was funded by the British Council and delivered by the University of the Arts London. Creative Hub leaders from Nigeria, Ghana, Senegal and Sierra Leone were involved in …
Creative Georgia keynote speech
David was the keynote speaker at an online event organised by Creative Georgia in December 2020. His speech had the title “How to be Successful Creatively AND Commercially”. It included examples of successful creative entrepreneurship from David’s clients and other creative entrepreneurs around the world. Prizes for pitching teams As a gesture of support to …
Moscow Lecture on Creativity
David gave an online lecture on Creativity for the Moscow School of Social and Economic Science in December 2020. The topic of his lecture was “Creativity Loves a Crisis: Different Types of Creativity and Different Ways to Generate New Ideas”. David’s lecture on creativity formed part of a course about the creative industries, within the …
Culture and Business: How to Get the Best of Both Worlds
In his presentation “Culture and Business: How to Get the Best of Both Worlds”, David spoke about entrepreneurship in relation to cultural enterprises, including festivals. He participated in the Re-Conception Bootcamp 2020, organised by Creative Georgia. Further information and resources related to getting the best of both worlds by combining culture and business: Book: “T-Shirts …
Dutch Design Week: The MVP for Innovative Diversification
David gave a presentation at Dutch Design Week 2020, in partnership with the WORTH Partnership Project. The topic was “The Minimum Viable Product (MVP) for Innovative Diversification”. In addition to the presentation at Dutch Design Week, the following links provide even more information about the subjects covered: – Use “i-Creativity” in business (more…) – Design …