Conversations are one of the most powerful forms of market research in the creative industries. They are a great way to understand customers’ perspectives. The term ‘Market Research’ makes most people think of big, expensive research exercises conducted by large corporations or government agencies. That’s why I prefer not to use that term at all. …
Category: Creative Entrepreneurship
Startup Stress in the Creative and Cultural Industries
Startup Stress is one of the many things I advise on when working with my clients around the world. The creative and cultural industries are often seen as vibrant, innovative, and filled with passion-driven individuals. However, behind the allure of creating fashion, music, videos and cultural experiences lies a less visible reality: Startup Stress. In …
Export Readiness Workshops
David designed and delivered five online export readiness workshops in partnership with the Namibia Investment Promotion and Development Board (NIPDB), The export readiness workshops are part of the Technovation Social Capacity Building Journey. David shared his expertise and experience of export readiness focusing on the topics below, using examples from his work around the world, …
Creative Cities Presentation in Cluj-Napoca, Romania
David gave a Creative Cities presentation and spoke on a panel to discuss Economic Development and Digital Transformation in Urban Environments at a conference in Transylvania in November 2023. David was a conference speaker at the Urban Development Conference “The Future of Transylvanian Cities” held in Cluj-Napoca/Kolozsvár, Romania, organised by Mathias Corvinus Collegium (MCC). David …
Investment Demystified Masterclass
David delivered an online Investment Demystified Masterclass for Creative Entrepreneurs in Greater Manchester on 21 June 2023. The fully-funded 3-hour Investment Demystified Masterclass was designed to prepare Creative SMEs and Freelancers for the investment process. Course Outline: An interactive online event, giving participants maximum opportunity to learn from the presenters, and each other, with questions, …
Astana International Forum Speaker
David was an Astana International Forum Speaker in Kazakhstan. He shared his international experience of the creative economy with delegates from countries in the region and worldwide. The Astana International Forum plays an essential role in bringing together leaders and experts to identify practical solutions to some of the world’s most pressing topics. In the …
Theatre Entrepreneurship Workshop for ICTheatre
David delivered an online workshop about Theatre Entrepreneurship for final year students at the Institute for Contemporary Theatre (ICTheatre). His workshop focused on creative entrepreneurship, specifically how practitioners can use theatre entrepreneurship to develop their careers, enterprises and organisations. David shared his professional expertise and international experience with students in the interactive workshop. Topics included: …
Strategic Digital Marketing Lecture at OMNES
David delivered a Strategic Digital Marketing lecture for Masters students at OMNES Education in London. Students studying the module “Advanced VR and Immersive Technology” heard David’s perspectives on strategic marketing in the digital industries and innovative technology. David shared his experience of strategic marketing in his own businesses and the successes of his clients whom …
Creative Entrepreneurship in Malta
David delivered online workshops for artists and creatives about Creative Entrepreneurship in Malta in January and June 2023. Working in partnership with In Place of War, in collaboration with Arts Council Malta, David helped artists and creatives to become even more successful. David’s interactive sessions discussed artists’ objectives and personal definitions of ‘success’ before moving …
Business Innovation and Culture
David gave an online lecture on Business Innovation and Culture to students in May 2023. He was invited by Munich University of Applied Sciences to make a presentation to masters degree students. David’s talk on Business Innovation and Culture included: – How to use both a-Creativity and i-Creativity in the context of innovation – How …