David featured in a Facebook Live marketing interview in Ukraine, answering questions about marketing for creative and cultural enterprises. Questions from viewers were put to David by Anastasiya Nurzhynska.
This was the first Facebook Live interview made by the EU-Eastern Partnership Culture and Creativity Programme, which is based in Kyiv, Ukraine.
David was working in Kyiv to make videos for an online marketing course for creative and cultural enterprises. The Facebook Live Marketing Interview took place in the same studio in Kyiv.
He has delivered workshops for the Programme in Georgia, Belarus and Azerbaijan.
The Culture & Creativity EU-Eastern Partnership Programme is designed to help the cultural industries and creative enterprises in Ukraine, Armenia, Azerbaijan, Belarus, Georgia and Moldova.
The Programme is managed by a consortium led by the British Council, in partnership with the Soros Foundation-Moldova, the National Centre for Culture of Poland and the Goethe-Institute.
David works around the world helping cultural and creative enterprises to become even more successful by using smart business techniques that fit with their artistic mission, values and objectives.
The international perspective of the Programme, shared by David, encourages learning between different countries and cultures.
David said:
“I am delighted to be working with the Culture & Creativity EU Eastern Partnership Programme because my work is international and I passionately believe in international co-operation. Creative and cultural enterprises can learn so much from each other, adopting effective business models and techniques, then creatively adapting them to local circumstances. My mission is to help creative and cultural entrepreneurs to become even more successful by using smart techniques that fit with their values and objectives. We can often learn from cultural enterprises and creative businesses in other countries and cultures. My international work facilitates this cross-pollination of ideas, techniques, business models and strategies.”
