Courses

  • Creative Entrepreneurship

    1 Lessonin

    Creative Entrepreneurship in the Creative Industries. Monash University.

  • Business Diversification Essentials - a Toolkit of Key Strategies and Techniques

    10 Lessonsin , ,
    • Business Diversification Essentials - a Toolkit of Key Strategies and Techniques for Rapid and Successful Diversification --- (free or pay what you want) -

    Business Diversification Essentials is an online video-based toolkit of the key strategies and techniques to use to achieve rapid and successful business diversification.

  • Precision Marketing - online toolkit

    9 Lessonsin
    • Precision Marketing - an online toolkit with techniques to deliver focused marketing messages to the right customers --- (free or pay what you want) -

    Precision Marketing is all about getting the right messages to the right people in the most effective way possible.

  • Cash Flow Planning Spreadsheet - toolkit

    4 Lessonsin
    • Cash Flow Planning - a video toolkit with cash flow forecasting spreadsheet --- (free or pay what you want) -

    This toolkit includes a cash flow planning spreadsheet as a free download. This can be used as a cash flow planning tool to create a cash flow projection or cash flow forecast for your business.

  • RE-Designing Your Creative Business

    19 Lessonsin , ,
    • "RE-Designing Your Creative Business" - an online toolkit to design your business model for real success --- (free or pay what you want) -

    RE-Design Your Creative Business for COVID-19 and beyond. Highly relevant during the COVID-19 crisis! This online toolkit is based on the Designing Your Creative Business™ model.

  • How to Increase Prices - online toolkit

    16 Lessonsin ,
    • How to Increase Prices - online toolkit with strategies and techniques to increase prices and profits --- (free or pay what you want) -

    Pricing is about two things: the economic transaction and a statement of value. Pricing influences customers’ perception and view of quality. A high price can reassure customers about quality and may actually increase sales.

  • Smart Marketing - online video toolkit

    13 Lessonsin ,
    • Smart Marketing - an online toolkit of smart marketing strategies that make your business even more successful --- (free or pay what you want) -

    This toolkit is packed with information about smart marketing. It offers several marketing techniques, insights and tips to help you to be smarter with marketing of your products or services. The ten sections of the toolkit contain video presentations and written information,  plus bonus materials and worksheets.

  • COVID-19 Business Strategies: Creativity, Diversification and Transformation

    21 Lessonsin , , , ,
    • "COVID-19 Business Strategies: Creativity, Diversification and Transformation" - a video-based toolkit or course for change --- (free or pay what you want) -

    The 20 parts of this toolkit comprise 14 video-based sections plus 6 sections which have downloadable documents to read or to use as worksheets. Each section has additional information and suggested practical action points. The sections are structured in a logical way so that you can follow them as a 'course', but you can use this resource as a 'toolkit', selecting sections as you need them. You can return to any of them at any time.