Category: online courses

Southern Africa Innovation Support Programme (SAIS) Workshop

David delivered a workshop for the Southern Africa Innovation Support Programme (SAIS) and its BOOST UP project. His presentation “Understanding Your Market” covered aspects of market research, consumer expectations and strategic marketing. The content of the workshop took from, and built on, David’s online video toolkits, articles and book ’Chase One Rabbit: Strategic Marketing for …

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Creative Entrepreneurship Academy

David was the opening keynote speaker at the Creative Entrepreneurship Academy online event (22-23 September 2020). Organised by Creative Estonia, the Creative Entrepreneurship Academy 2020: Business Opportunities in Digital Culture was delivered in partnership with Creative Georgia and other international partners. David’s keynote speech was on the subject of ‘Creative Business Models in the Online …

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Financing Ideas

See other videos in this series and more details about the creative entrepreneurship course. Video produced by T-Shirts and Suits TV. Copyright © David Parrish/T-Shirts and Suits Ltd 2020. Used with permission by Monash University. Not for use elsewhere without permission. Contact David Parrish regarding licensing arrangements for other universities and organisations.  

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Ideas, Evaluation and Commercialisation

See other videos in this series and more details about the creative entrepreneurship course. Video produced by T-Shirts and Suits TV. Copyright © David Parrish/T-Shirts and Suits Ltd 2020. Used with permission by Monash University. Not for use elsewhere without permission. Contact David Parrish regarding licensing arrangements for other universities and organisations.  

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Competitive Advantage

See other videos in this series and more details about the creative entrepreneurship course. Video produced by T-Shirts and Suits TV. Copyright © David Parrish/T-Shirts and Suits Ltd 2020. Used with permission by Monash University. Not for use elsewhere without permission. Contact David Parrish regarding licensing arrangements for other universities and organisations.  

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Competition and Co-opetition

See other videos in this series and more details about the creative entrepreneurship course. Video produced by T-Shirts and Suits TV. Copyright © David Parrish/T-Shirts and Suits Ltd 2020. Used with permission by Monash University. Not for use elsewhere without permission. Contact David Parrish regarding licensing arrangements for other universities and organisations.  

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What ‘Marketing’ really means

See other videos in this series and more details about the creative entrepreneurship course. Video produced by T-Shirts and Suits TV. Copyright © David Parrish/T-Shirts and Suits Ltd 2020. Used with permission by Monash University. Not for use elsewhere without permission. Contact David Parrish regarding licensing arrangements for other universities and organisations.  

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