David gave a presentation and engage in a conversation with participants about International Startups in the Creative Industries in July 2022. The event was organised by the ZUMO+ project at the The Pontificia Universidad Javeriana in Bogotá, Colombia. David’s presentation was entitled: “How to run startups in the creative industries from an international perspective.” He …
Category: Startups
How To Negotiate Higher Prices – online workshop
David delivered an online interactive workshop that explored various aspects of How To Negotiate Higher Prices For Your Products workshop in partnership with Spark Ideas. The three-hour workshop provided an opportunity to consider pricing policies from three different perspectives: calculating all costs to ensure breakeven or profit; the effect of pricing on customer perceptions; and …
Strategic Marketing Workshop for Creative Georgia
David delivered a strategic marketing workshop for Creative Georgia in April 2021. With the title ‘Strategic Marketing for Business Success’, the marketing workshop for Creative Georgia covered the following key points: – How to be strategic about marketing – How to succeed in a competitive market – How to focus on the best customers In …
What is Creative Entrepreneurship – Masterclass with Creative Georgia
David presented a Masterclass on What is Creative Entrepreneurship: Create Your Business Formula at an online event in Georgia. The Masterclass, “What is Creative Entrepreneurship: Create Your Business Formula”, was organized by LEPL Creative Georgia in the frame of the British Council grant programme, “Creative Spark: Higher Education Enterprise Programme”. David’s masterclass covered the following …
Southern Africa Innovation Support Programme (SAIS) Workshop
David delivered a workshop for the Southern Africa Innovation Support Programme (SAIS) and its BOOST UP project. His presentation “Understanding Your Market” covered aspects of market research, consumer expectations and strategic marketing. The content of the workshop took from, and built on, David’s online video toolkits, articles and book ’Chase One Rabbit: Strategic Marketing for …
Fundraising Webinar for GEN Namibia Startups
David presented a fundraising webinar for startups in Namibia, hosted by Global Entrepreneurship Network (GEN) Namibia. In the webinar “Creative Fundraising for Startups”, David discussed several sources of funding for startups, giving examples from around the world: – Bootstrapping – Crowdfunding – Grants – Loans – Sponsorship – Advertising – Equity Investment There are free …
Tunisia event online: Creative Strategies for Survival in a Crisis
David gave a presentation on Creative Strategies for Survival in a Crisis for cultural, creative and digital enterprises in Tunisia. The event was organised and hosted by the Tunisian Startups Association with support from GIZ. “David’s webinar for Middle East and North Africa (MENA) cultural and creative entrepreneurs was very informative. We are grateful that …
Milan Design Week – online presentation on Innovative Diversification
David gave a presentation at Fuorisalone, the digital version of Milan Design Week 2020, in partnership with the WORTH Partnership Project. The topic was “The Minimum Viable Product (MVP) for Innovative Diversification” and participants also have the opportunity to take part in Open Forum online business advice sessions with David following his online presentation. In …
COVID-19 / Coronavirus Business Strategies – online toolkit course launched
A COVID-19 / Coronavirus Business Strategies online toolkit course has been launched as a creative business response to the COVID-19 crisis. View and access this online toolkit now. COVID-19 Business Strategies: Creativity, Diversification and Transformation David says: “This toolkit will empower you to generate new income in the short term, devise a new Business Formula, …
“Maximising the Monetisation of Creativity” webinar in Albania
David delivered an interactive webinar on Maximising the Monetisation of Creativity for businesses in the creative industries in Albania, in partnership with the Women Founders Network Albania, supported by Swiss EP, Albania. The webinar was organised for businesses in the creative, cultural and digital industries in Albania. Publicity for the Maximising the Monetisation of Creativity …