David delivered a Strategic Digital Marketing lecture for Masters students at OMNES Education in London. Students studying the module “Advanced VR and Immersive Technology” heard David’s perspectives on strategic marketing in the digital industries and innovative technology. David shared his experience of strategic marketing in his own businesses and the successes of his clients whom …
Category: Creative Economy
Business Innovation and Culture
David gave an online lecture on Business Innovation and Culture to students in May 2023. He was invited by Munich University of Applied Sciences to make a presentation to masters degree students. David’s talk on Business Innovation and Culture included: – How to use both a-Creativity and i-Creativity in the context of innovation – How …
Art meets Business: COING Podcast interview with David
Art meets Business was the theme of the podcast discussion with David on the COING podcast. See the video below: Creative Entrepreneurship – where art meets business Can creativity exist in all kinds of entrepreneurship? How can artists find the right people to buy their art and still stay true to themselves? Is regular business …
Globalization in the creative and digital industries
Globalization in the creative and digital industries has had a significant impact on the way in which these sectors operate. With the advent of the internet and advances in communication technologies, it has become easier for creative professionals and digital workers to collaborate and share ideas across borders. One of the key benefits of globalization …
Freemium Business Model in the Creative Industries
The Freemium business model has become increasingly popular in the creative industries, and for good reason. In a freemium model, a company offers a product or service for free, but also provides premium features or content that can be accessed for a fee. One of the main benefits of the freemium model is that it …
Cultural Industry Expert Interview
This Cultural Industry Expert Interview with David Parrish was conducted by Trenčín 2026 in Slovakia, when David was in Trenčín to deliver a creative business training workshop for cultural managers. The cultural industry expert interview was first published online by Trenčín 2026 with the title “David Parrish: Strategic business thinking involves deciding what NOT to …
Training for Culture Professionals in Trenčín
Training for Culture Professionals David delivered interactive creative business training for culture professionals in Trenčín, Slovakia, in October 2022. Trenčín will be European Capital of Culture in 2026. The RUNWAY Program offers training for culture professionals and others in preparation for 2026. David designed and delivered an interactive workshop in “Strategic planning and creative approaches …
Artbox Armenia Mentoring for Startups
David has been appointed by Artbox Armenia to be a mentor for 29 startups in the cultural and creative industries in Armenia. Artbox is an incubator providing comprehensive support to creative projects and businesses with potential for commercial success. Inspired by innovative models in business and tech, Artbox is a reinvention of the incubator model for …
Supporting Future Creative Entrepreneurs
David was the keynote speaker at a conference to celebrate Supporting Future Creative Entrepreneurs. The conference considered the business support perspective and the educational programmes perspective. David’s keynote speech drew on his experience of creative business support programmes, his work with universities around the world, and his case studies featuring creative entrepreneurs. The project lead …
Transformation with the Cultural and Creative Industries
David was the keynote speaker at a conference about Transformation with the Cultural and Creative Industries in Berlin. The conference was organised by Germany’s Federal Government’s Centre of Excellence for the Cultural and Creative Industries. David’s speech covered the transformation with the cultural and creative industries, with examples from around the world. He also talked …