David was the keynote speaker at a conference to celebrate Supporting Future Creative Entrepreneurs.
The conference considered the business support perspective and the educational programmes perspective.
David’s keynote speech drew on his experience of creative business support programmes, his work with universities around the world, and his case studies featuring creative entrepreneurs.
The project lead partner was Estonian Business School and it was managed by the Creative Industries and Smart Cities research group led by Kristiina Urb. Partners in the project were BI Norwegian Business School, University of Iceland, Creative Estonia and Creativity Lab. The project was funded by the EEA/Norway Cooperation Programme in Higher Education.
Also, a Learning Module Toolbox for the Cultural and Creative Industries (CCI) will be launched in December 2021. The CCI Learning Module Toolbox will contain various tools for teachers and trainers that support them in (1) developing their own syllabuses and (2) preparing lectures/training about the Cultural and Creative Industries and entrepreneurship within the CCI.
Below are some free business development resources designed specifically for the cultural and creative industries by David, which can be used in business support programmes and university courses supporting future creative entrepreneurs
T-Shirts and Suits: A Guide to the Business of Creativity (Free eBook in English)
The free eBook version in English is available here. Also for sale as a paperback and audiobook.
Create Your Own Business Formula (article)
Free article about devising a winning business strategy in the creative industries. In English and several other languages available here.
David’s videos on creative entrepreneurship, created to support a course in creative entrepreneurship at Monash University in Australia (link)
Masterclass videos and slides: “How to be a Successful Creative Entrepreneur”
Free videos plus presentation slides and links to associated resources are all on this page.
Free extracts from book ‘Chase One Rabbit: Strategic Marketing for Business Success. 63 Tips, Techniques and Tales for Creative Entrepreneurs’
Several sections of the book are published free of charge, plus videos about the book. This marketing book was written especially for businesses in the creative industries. Also for sale as a paperback, eBook and audiobook.
Creative, Cultural and Digital Industries Guide
Free guide with case studies and information about marketing, intellectual property, financial management etc in the creative industries. Download here.
Example of licensing as a business model featuring a commercial illustrator in Brazil. ‘Ideas in Action’ article. (link)
Example of ‘Co-opetition’ as a business model. ‘Ideas in Action’ article. (link)
Example of scaling up digitally as a business model in the creative industries. ‘Ideas in Action’ article. (link)
‘Ideas in Action’ articles
Various articles illustrating cool business techniques from creative entrepreneurs around the world, available here. Some have been translated into other languages. These can be downloaded, printed and shared online.
More free Resources about Creativity and Business
– free eBook, videos, blogs, examples, guides and more (link)
David has extensive experience of business support programmes and has developed a range of training resources in creative entrepreneurship. Working internationally, he has delivered interactive training workshops and university lectures as well as providing one-to-one business advice. His work supporting future creative entrepreneurs is often undertaken in partnership with creative industries support agencies worldwide.
He has worked on projects and delivered lectures at universities around the world in countries as diverse as Armenia, Australia, Azerbaijan, Belarus, Bosnia & Herzegovina, Brazil, Chile, China, Colombia, Estonia, India, Indonesia, Kazakhstan, Lithuania, Moldova, Morocco, Netherlands, New Zealand, Portugal, Russia, Spain, Thailand, the United Kingdom and Vietnam.
David is a keynote speaker on creative industries, the creative economy, marketing, the digital economy and international business. David’s keynote speeches are in demand worldwide. His books are popular with conference delegates and can be supplied on request. Also, he has helped businesses and individuals to develop through his training workshops and management consultancy projects.
He has spoken about the Creative Economy and Creative Entrepreneurship Worldwide at the United Nations in Geneva and at the European Commission in Brussels. He works worldwide as a creative industries speaker, specialising in the Creative Industries, the Creative Economy, the Orange Economy and the Digital Economy.
David has worked in more than 60 countries worldwide, from Azerbaijan to Zimbabwe.