David Parrish answers questions about business growth for creative enterprises. This video is part of an interactive Business Formula workshop designed and delivered by David for the CASE Malta programme in April 2025. David talks about business growth in terms of your own unique definition of success. Key Performance Indicators (KPIs) can be turnover, profit …
Category: Development Strategies
Nigerian-British Chamber of Commerce Speaker
David was a speaker at the Nigerian-British Chamber of Commerce conference in April 2025, which included a Spotlight on the Creative Industry. The Nigerian-British Chamber of Commerce invited as an expert in the Creative and Cultural Industries, working worldwide as a keynote speaker, trainer, business adviser and author of two books and other publications for …
Ikigai for Success in Creative Business
Ikigai (生き甲斐, lit. ’a reason for being’) is a Japanese concept referring to something that gives a person a sense of purpose, a reason for living. It can be used by creative entrepreneurs to design your unique business formula to achieve both creative and commercial success. Everyone wants to be successful. And when I ask creative …
Creative Leadership in Malta
David delivered a workshop on Creative Leadership in Malta in February 2025. His Creative Leadership workshop is designed especially for creative, cultural and arts enterprises. Working in partnership with In Place of War, in collaboration with Arts Council Malta, David helps artists and creatives to become even more successful through CASE Malta, the Creative and …
Conversations as Market Research
Conversations are one of the most powerful forms of market research in the creative industries. They are a great way to understand customers’ perspectives. The term ‘Market Research’ makes most people think of big, expensive research exercises conducted by large corporations or government agencies. That’s why I prefer not to use that term at all. …
Startup Stress in the Creative and Cultural Industries
Startup Stress is one of the many things I advise on when working with my clients around the world. The creative and cultural industries are often seen as vibrant, innovative, and filled with passion-driven individuals. However, behind the allure of creating fashion, music, videos and cultural experiences lies a less visible reality: Startup Stress. In …
Export Readiness Workshops
David designed and delivered five online export readiness workshops in partnership with the Namibia Investment Promotion and Development Board (NIPDB), The export readiness workshops are part of the Technovation Social Capacity Building Journey. David shared his expertise and experience of export readiness focusing on the topics below, using examples from his work around the world, …
Theatre Entrepreneurship Workshop for ICTheatre
David delivered an online workshop about Theatre Entrepreneurship for final year students at the Institute for Contemporary Theatre (ICTheatre). His workshop focused on creative entrepreneurship, specifically how practitioners can use theatre entrepreneurship to develop their careers, enterprises and organisations. David shared his professional expertise and international experience with students in the interactive workshop. Topics included: …
Creative Entrepreneurship in Malta
David delivers online workshops for artists and creative practitioners about Creative Entrepreneurship in Malta. Working in partnership with In Place of War, in collaboration with Arts Council Malta, David helped artists and creatives to become even more successful through CASE Malta, the Creative and Social Entrepreneur Programme. He has delivered workshops for participants in the …
Business Innovation and Culture
David gave an online lecture on Business Innovation and Culture to students in May 2023. He was invited by Munich University of Applied Sciences to make a presentation to masters degree students. David’s talk on Business Innovation and Culture included: – How to use both a-Creativity and i-Creativity in the context of innovation – How …