David was the guest in an Instagram Live Conversation with Zulfiya Adbukhalikova, hosted by Impact Hub Almaty in Kazakhstan. “Creative Business Responses: A Conversation“ was an Instagram Live event that took place on Tuesday 21 April 2020. The conversation included a discussion about creativity in the creative industries and other sectors. David spoke about the …
Category: General
Cash Flow Planning Spreadsheet – free download to use
David has published a cash flow planning spreadsheet as a download in a free toolkit product. This can be used as a cash flow planning tool to create a cash flow projection or cash flow forecast for your business. His presentation on cash flow planning and sharing his cash flow planning spreadsheet took take place …
Thought Leader – Book Featured in Top 50
Recognised as a Thought Leader in his field, one of David’s books has been listed in the “50 Business and Technology Books from Thinkers360 Thought Leaders”. The list of recommended books from thought leaders includes “Chase One Rabbit: Strategic Marketing for Business Success. 63 Tips, Techniques and Tales for Creative Entrepreneurs”. This highly regarded marketing …
Russian translation of ‘T-Shirts and Suits’ book
A Russian translation of the creative business guide ‘T-Shirts and Suits: A Guide to the Business of Creativity’ has been published. Impact Hub Almaty published the book in paperback and eBook formats in 2019 in Kazakhstan. This is the fourteenth translation of the book. The free eBook in Russian can be downloaded, printed and re-distributed. …
Creative Pricing Workshop in Portugal
David delivered a Creative Pricing workshop for creative entrepreneurs at the INDIE WORKERS’ Bootcamp in Porto, Portugal. The workshop provided an opportunity to consider pricing policies from three different perspectives: calculating all costs to ensure breakeven or profit; the effect of pricing on customer perceptions; and options for selling or licensing intellectual property. The Creative …
Marketing no es una palabra sofisticada para decir “vender”
Un Extracto del libro: “Chase One Rabbit: Marketing Estratégico para el éxito en los Negocios 63 Consejos, Técnicas e Historias para Emprendedores Creativos” El marketing es vital para cualquier empresa. Pero no porque el marketing trate de la promoción y la venta de los productos. El marketing es mucho más esencial que todo eso. Es …
The Solopreneur Business Growth Model
The Solopreneur Business Growth Model is an alternative way to grow a business that avoids the trap of following the crowd into the conventional process of scaling up. It’s a valid and profitable model that suits many solopreneurs in the creative and digital industries. J.K.Rowling is a highly successful and wealthy writer. Yet many business …
Solopreneur Business Growth Model
J.K.Rowling is a highly successful and wealthy writer. Yet many business advisers would condemn her for not having a ‘proper business’ because she hasn’t grown it and employed lots of people. Their advice to Picasso would have been that he needed to employ lots of ‘mini-me’ Picassos if he wanted to be successful in business. …
Solopreneur Business Growth Model
Sell Designs not Products
I was recently advising a creative entrepreneur in the USA. We discussed various options for devising a suitable business model for him and one option was to sell designs not products. Chris Mansell is a creative individual, developing new ideas and products, using Arduino based electronics, specialising in interactive addressable LEDs, along with 3D design, …