David delivered an interactive webinar on Maximising the Monetisation of Creativity for businesses in the creative industries in Albania, in partnership with the Women Founders Network Albania, supported by Swiss EP, Albania. The webinar was organised for businesses in the creative, cultural and digital industries in Albania. Publicity for the Maximising the Monetisation of Creativity …
Category: Strategy
Diversification Workshop: “COVID-19 Business Strategies: Creativity, Diversification and Transformation”
This new Diversification Workshop is available as a webinar or online workshop for creative, cultural, digital and other businesses worldwide. It can also be adapted to suit particular business groups and and the course content will be developed further. For example it was adapted for the Creative Scale Up Programme and delivered online for a …
Lean Diversification for Businesses in Response to COVID-19
Lean Diversification is a method for developing new income streams during the COVID-19 crisis. The Lean Diversification approach is rapid and low risk, both of which are essential in a crisis. The idea of Lean Diversification is inspired by the ‘Lean Startup’ methodology that has been so successful for many new businesses in the digital …
COVID-19 Diversification Strategies – How to Diversify in a Crisis
During the pandemic, many businesses are developing COVID-19 Diversification strategies. These can be simply emergency tactics for the short term, or more fundamental strategic changes for the medium term. Some businesses will later return to ‘normal’ (or the ‘new normal’) whilst others will be completely transformed, emerging with a new business model (or Business Formula). …
My lightbulb moment was in Albania…
My lightbulb moment was in Albania, in the summer, a few years ago. I was backpacking around the Balkans but also carrying my laptop because I needed to keep in touch with my clients by email. As a one-person business, I couldn’t delegate to colleagues, and nowadays everyone expects an immediate response. Gone are the …
Business Design for Lifestyle Success
My lightbulb moment was in Albania, in the summer, a few years ago. I was backpacking around the Balkans but also carrying my laptop because I needed to keep in touch with my clients by email. As a one-person business, I couldn’t delegate to colleagues, and nowadays everyone expects an immediate response. Gone are the days of shutting down …
The Feasibility Filter – how to assess and select the best business development options
The Feasibilty Filter features in the free eBook version of ‘T-Shirts and Suits: A Guide to the Business of Creativity’ (page 89). Download the free eBook now UPDATE. This Feasibility Filter can be used to evaluate COVID-19 Diversification Strategies (more…) You have your creativity and your goals, but these alone are not enough. You need a feasible …
How to Design a Creative Lifestyle Business
A creative lifestyle business is one that uses your creativity to deliver success on two fronts: commercial and lifestyle. The process of ‘Designing Your Creative Business’ is about deliberately designing a business model that will deliver success in multiple ways. If we define success in the broadest of ways, it needs to include not only …
COVID-19 Business Strategy for Creative, Cultural and Digital Businesses
Information, resources and techniques to devise a COVID-19 Business Strategy for Creative, Cultural and Digital Businesses are summarised on this page. These are categorised under three headings: 1. Emergency Measures to cope with the immediate financial crisis 2. Adapting and pivoting as a temporary tactic to generate income in new ways survive the crisis 3. …
The Art of Virtual Pitching – a Webinar with Enterprise Development Centre, Nigeria
David delivered a Webinar: “The Art of Virtual Pitching”, hosted by Global Entrepreneurship Network Nigeria and the Enterprise Development Centre, Nigeria. Contents. Find on this page: – Video. Part One: General points about making a winning pitch – Video. Part Two. Ten Top Tips for Virtual Pitching – Notes of the key points and top …