Tag Archives | business advice

Crowd Funding video

Here’s a video about crowd funding (or ‘crowd financing’) for projects and businesses in the creative industries. For more information about crowd funding for creative projects, see ‘Raising Finance by Crowd Funding’ and a related article ‘Iron Sky: A Crowd Sourced Movie‘. For Crowdfunding and Crowdfinancing examples and experience from creative entrepreneurs around the world, […]

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What is “T-Shirts and Suits” ?

I work internationally with creative people to help them make their businesses and organisations even more successful. We do this by combining the best of their creativity with intelligent marketing and great business ideas that fit with their objectives – and their values. My approach to business development combines the creative personality [the T-Shirt] with […]

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The Magic of Marketing – book extract

“Marketing is not just a posh word for ‘selling’. It’s much more radical than that. Marketing in its widest and best sense is about aligning your whole business to the changing needs of your customers.” The above is an extract from ‘The Magic of Marketing’, chapter 4 from the book ‘T-Shirts and Suits: A Guide […]

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