David delivered a strategic marketing workshop for Creative Georgia in April 2021. With the title ‘Strategic Marketing for Business Success’, the marketing workshop for Creative Georgia covered the following key points: – How to be strategic about marketing – How to succeed in a competitive market – How to focus on the best customers In …
Category: Development Strategies
Workshop for E-Cell, Indian Institute of Technology, Madras
David Parrish delivered an online workshop for the Indian Institute of Technology (IIT), at an event organised by E-Cell at the Indian Institute of Technology, Madras. David’s Indian Institute of Technology workshop on Strategic Planning covered the following topics, and more: – Vision and Success – Internal Analysis – External Analysis – Competitive Advantage – …
Jumpstart Your Business Webinar
David delivered a Jumpstart Your Business webinar in partnership with Creative England. The interactive webinar for creative entrepreneurs focused on ‘Designing Your Creative Business’. David’s ‘Designing Your Creative Business’ (DYCB) webinars, workshops based on the associated toolkit publication have been delivered in the UK and worldwide, including countries as diverse as Taiwan, Spain, Brazil, Thailand, …
Fundraising Webinar for GEN Namibia Startups
David presented a fundraising webinar for startups in Namibia, hosted by Global Entrepreneurship Network (GEN) Namibia. In the webinar “Creative Fundraising for Startups”, David discussed several sources of funding for startups, giving examples from around the world: – Bootstrapping – Crowdfunding – Grants – Loans – Sponsorship – Advertising – Equity Investment There are free …
Design Trust interview: “Grow Your Creative Business in Uncertain Times”
The Design Trust interview “Grow Your Creative Business in Uncertain Times” featured David Parrish as a guest, interviewed by Patricia van den Akker, Director of the The Design Trust. As the publicity for the online session said: Times are tricky and very unpredictable right now. Many creatives struggle, let alone thrive right now. The Design …
Business Strategies for the New Normal – Philippines webinar
David was the guest speaker at a webinar on ‘Business Strategies for the New Normal’ in partnership with GEN Philippines on 21 May 2020. Business Strategies for the New Normal – webinar outline 1. The Reality Check – How to deal with the crisis and identify new opportunities for the new normal. 2. Creativity – …
COVID-19 / Coronavirus Business Strategies – online toolkit course launched
A COVID-19 / Coronavirus Business Strategies online toolkit course has been launched as a creative business response to the COVID-19 crisis. View and access this online toolkit now. COVID-19 Business Strategies: Creativity, Diversification and Transformation David says: “This toolkit will empower you to generate new income in the short term, devise a new Business Formula, …
COVID-19: It’s time to ‘follow the love’!
“Follow the love” is a useful tactic for creative and cultural enterprises during the COVID-19 crisis. What do I mean? Our relationships with customers, clients and audiences is at the heart of any creative business. We have built relationships with them, sometimes over several years, so they have come to know, like and trust us. …
“Maximising the Monetisation of Creativity” webinar in Albania
David delivered an interactive webinar on Maximising the Monetisation of Creativity for businesses in the creative industries in Albania, in partnership with the Women Founders Network Albania, supported by Swiss EP, Albania. The webinar was organised for businesses in the creative, cultural and digital industries in Albania. Publicity for the Maximising the Monetisation of Creativity …
Diversification Workshop: “COVID-19 Business Strategies: Creativity, Diversification and Transformation”
This new Diversification Workshop is available as a webinar or online workshop for creative, cultural, digital and other businesses worldwide. It can also be adapted to suit particular business groups and and the course content will be developed further. For example it was adapted for the Creative Scale Up Programme and delivered online for a …