The Feasibilty Filter features in the free eBook version of ‘T-Shirts and Suits: A Guide to the Business of Creativity’ (page 89). Download the free eBook now UPDATE. This Feasibility Filter can be used to evaluate COVID-19 Diversification Strategies (more…) You have your creativity and your goals, but these alone are not enough. You need a feasible …
Category: Strategy
How to Design a Creative Lifestyle Business
A creative lifestyle business is one that uses your creativity to deliver success on two fronts: commercial and lifestyle. The process of ‘Designing Your Creative Business’ is about deliberately designing a business model that will deliver success in multiple ways. If we define success in the broadest of ways, it needs to include not only …
COVID-19 Business Strategy for Creative, Cultural and Digital Businesses
Information, resources and techniques to devise a COVID-19 Business Strategy for Creative, Cultural and Digital Businesses are summarised on this page. These are categorised under three headings: 1. Emergency Measures to cope with the immediate financial crisis 2. Adapting and pivoting as a temporary tactic to generate income in new ways survive the crisis 3. …
The Art of Virtual Pitching – a Webinar with Enterprise Development Centre, Nigeria
David delivered a Webinar: “The Art of Virtual Pitching”, hosted by Global Entrepreneurship Network Nigeria and the Enterprise Development Centre, Nigeria. Contents. Find on this page: – Video. Part One: General points about making a winning pitch – Video. Part Two. Ten Top Tips for Virtual Pitching – Notes of the key points and top …
Creative Business Responses to the COVID-19 Crisis
During the Coronavirus COVID-19 pandemic, many businesses around the world are responding creatively, finding new opportunities and adding value in imaginative ways. This page empowers and inspires Creative Business Responses to the COVID-19 Crisis. A new ‘COVID-19 Business Strategies’ tookit plus several other online toolkits and courses are now available as part of extensive online …
Oman Creative Economy Presentation
David gave a Creative Economy presentation at an event in Muscat, Oman, based on his international experience of the creative industries. His presentation “The Digital and Creative Economy” was made online to an audience of Oman Government officials, employees and others. David spoke about the opportunities for governments to use the creative economy in the …
Liverpool Creative Industries
David has helped the development of Liverpool creative industries businesses and organisations through his business advice, training workshops and presentations. He has worked in partnership with Liverpool City Council, Merseyside ACME, Liverpool Vision and Culture Liverpool as well as other organisations in the city region to provide business support in his capacity as a business …
Thought Leader – Book Featured in Top 50
Recognised as a Thought Leader in his field, one of David’s books has been listed in the “50 Business and Technology Books from Thinkers360 Thought Leaders”. The list of recommended books from thought leaders includes “Chase One Rabbit: Strategic Marketing for Business Success. 63 Tips, Techniques and Tales for Creative Entrepreneurs”. This highly regarded marketing …
United Nations Creative Economy presentation
David made a United Nations Creative Economy presentation at the United Nations Headquarters in Geneva, Switzerland. He was invited by the United Nations Conference on Trade and Development (UNCTAD) to share his experience of working in the Creative Economy worldwide. His presentation was entitled: “The Creative Economy and Creative Entrepreneurship: A Worldwide Perspective”. In his …
Workshops for Namibian Creative Entrepreneurs
David delivered creative business training workshops for Namibian Creative Entrepreneurs in Windhoek, Karibib and Swakopmund, in partnership with Global Entrepreneurship Week Namibia. The Creative Business Workshop in Windhoek on Monday 11 November included: – Creative Marketing – How to Make Money While you Sleep – Leading and Managing Creative Teams The Creative Business Workshop in …