Finance and accounting are often regarded as the boring side of business by creative people, but those who ignore it are not in control of their business destiny. It’s like driving a car without looking at the dashboard. Successful entrepreneurs don’t need to look at all the detailed financial information but do need sight of …
Tag: copyright
Creativity versus Business?
“Some people regard creativity and business as being like oil and water – they just don’t mix. They think it’s a question of choosing creativity or business. I disagree.” The above is an excerpt from the book ‘T-Shirts and Suits: A Guide to the Business of Creativity’ by David Parrish. Download Chapter 1: Creativity and …
Creative Commons licence
Copyright Information and Creative Commons. David Parrish’s works Most copyright work has the phrase “All Rights Reserved” attached to the copyright notice, for example: “Copyright © David Parrish. 2015. All Rights Reserved.” Strictly speaking, this means that it is forbidden to copy the work in any way, shape or form, without the express written consent …
Your creativity – hobby, job or business?
Creative Times. October 2006 It’s natural for creative people to want to make a career out of their creativity. But it doesn’t necessarily follow that creativity automatically qualifies a person for a job – or guarantees they can build a successful business from their creativity. Read more
Your creativity – a hobby, a job, or a business?
It’s natural for creative people to want to make a career out of their creativity. But it doesn’t necessarily follow that creativity automatically qualifies a person for a job – or guarantees they can build a successful business from their creativity. For those about to embark on a journey into creative enterprise, the first question …
Why you should help your competitors…
Creative Times. October 2005 Sometimes your creative competitors can be ideal collaborators. By imaginatively combining co-operation and competition we can create ‘Co-opetition’. More about Co-opetition
What does ‘marketing’ mean?
Marketing is much more than a posh word for ‘selling’. It’s much more than that. It’s the whole business, looked at from the customers’ point of view. As David Packard famously said: “Marketing is too important to be left (just) to the marketing department'” What marketing ISN’T is some kind of ‘magic dust’ that can …