A Facebook friend called Phil sent me a message asking for advice about creating an effective business model for his creative enterprise. I didn’t have much time – but I didn’t want to ignore it either – so I sent a quick answer. This is what I wrote: Here’s the starting point of a business …
Tag: new entrants
How to make business enemies
Here’s a great way to make business enemies, ie how to multiply the number of commercial competitors you’re up against – if you really want to! (OK, maybe the word ‘enemies’ is a bit strong.) Many early stage businesses that haven’t yet found their specialist niche sometimes offer a very wide range of creative services …
Don’t be a ‘Poor Pioneer’: create Barriers to Entry
I often advise creative entrepreneurs who have innovative products or services. Sometimes it’s a completely new idea and they are planning to open up a new market for it. Someone asked me whether I’m ever tempted to ‘steal’ the ideas people tell me about when I’m advising them. My answer was firmly No, for two …
Creative Times: Getting ideas from unusual places
A great place to get ideas is from business sectors outside the creative industries. Why not buy a few magazines you’ve never read before? Or go to a networking meeting of professionals from an industry you’ve never engaged with. Creative people should get out more! Read article > Creative Times is now online! Link: www.creativetimes.co.uk