Tag: creative cultural and digital sector

Blue Ocean Strategy

Creative, digital and cultural enterprises can radically improve their businesses using ‘Blue Ocean Strategy’. Advising a creative business in Spain, I suggested that they adopt a Blue Ocean Strategy. The company was working in a highly competitive marketplace, with many other businesses offering similar services. This meant that very often they were competing on price. …

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Freedom, Money, Time

‘Freedom, Money, Time – and the Key to Creative Success’ is the title of an excellent new free eBook from Mark McGuinness. Download this free ebook here. You can also distribute it to friends, colleagues and contacts. Mark reckons that creative people need three things to be happy: Freedom – to do what you want, …

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How to Pay the Rent

In this video, successful creative entrepreneur Sue explains to web designer Jon how to make sure he can pay his rent each month. [ Embed this and other videos in your own website from the T-Shirts and Suits channel on YouTube. ] She tells him how to pay the rent and explains how she manages …

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