David offers creative business advice sessions online as part of his online business support for creative, cultural and digital enterprises world-wide. Forthcoming sessions are listed below. Online advice sessions for individuals and groups have different formats, as follows: – One-to-one confidential business advice and coaching. – Workshop group advice and coaching. This is usually included …
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United Nations Creative Economy presentation
David made a United Nations Creative Economy presentation at the United Nations Headquarters in Geneva, Switzerland. He was invited by the United Nations Conference on Trade and Development (UNCTAD) to share his experience of working in the Creative Economy worldwide. His presentation was entitled: “The Creative Economy and Creative Entrepreneurship: A Worldwide Perspective”. In his …
Creative Business Speech in Spain (video)
David gave a creative business speech in Spain at a creative industries conference for fashion designers, organised by the WORTH Partnership Project. His keynote speech “How to be a Successful Creative Entrepreneur” was billed as a Masterclass at the beginning of the WORTH Partnership Project Weekend which was held at Ciudad de las Artes y …
Travel blogs
Below is a growing collection of travel blogs about some of my experiences from more than 100 countries around the world. The people I’ve met, the cultures I’ve encountered and the enterprises I’ve engaged with all inform my advice, speeches and writing about creative entrepreneurship and how to achieve success in the creative, digital and …
Work Life Integration
In one of my creative business books, I wrote about the “work life balance”. Since then I’ve travelled one step further. Now I practice “Work Life Integration”… See also Business Design for Lifestyle Success article and blog post on Lifestyle Businesses. I am proud to have deliberately designed my business for lifestyle success. Some people work hard all …
Superfans can boost your creative business
Nicholas Lovell calls them “Superfans”. Kevin Kelly has written about “True Fans”. These are the people who love what you do so much that they will buy everything you produce. Too often, creative businesses are obsessed with getting more customers instead of selling more to their best customers. Marketing is too often focused on winning …
David Parrish Interview: Culture, Creativity and Business
This David Parrish interview by Culture Matters on the subject of culture, creativity and business was published online in eight languages. “I’m a spy for the Cultural Sector in the Business Environment” – David Parrish. Culture Matters is a joint initiative by Platfor.ma and the EU-EaP Culture and Creativity Programme. David Parrish, one of the world’s …
Best Creative Marketing Blogs
Some of the best creative marketing blogs for businesses in the creative industries, digital industries and the cultural sector are listed here. Authentic Marketing for Creative Businesses (video) What are you selling, really? Strategic Marketing avoids Bad Customers Some of these best creative marketing blogs are extracts from the 63 marketing techniques, tips and tales …
Authentic Marketing for Creative Businesses (video)
Authentic marketing is the process of communicating openly, honestly and genuinely with customers and other audiences. Authentic marketing can only occur when you are ‘on the same wavelength’ as the person or people with whom you are communicating; it is about finding a natural resonance with audiences so that communication is easy, natural and genuine. …
Your Competitive Advantage
What’s your Competitive Advantage? Knowing what you can excel at in relation to competitors – and then building your business strategy around that focus – is probably the most important element of any successful business strategy. If you are competing in a market place by offering the same thing as many other rivals, then you …